The Hon. Jackie Jarvis, Minister for Agriculture and Food (WA), Media Release, 29 July 2025
Muchea Livestock Centre (MLC) has been recognised at the 2025 National Saleyard Conference, winning the 2025 Industry Advocate Award by Saleyards Australia.
The Western Australian Government owned and operated saleyard received the prestigious award for its outstanding leadership and quiet advocacy for the saleyards sector.
The award celebrated MLC’s proactive approach across four key areas: animal welfare, supporting people and industry, economic contribution, and community value.
MLC is WA’s largest dual-species saleyard, handling over 500,000 sheep and 70,000 cattle annually.
The Centre, operated and managed by the Western Australian Meat Industry Authority (WAMIA), has led the way in implementing round-the-clock animal welfare coverage, on-site veterinary oversight, and low-stress handling training.
It also successfully rolled out the electronic identification scanning system for sheep and goats, supporting national traceability reforms.
Comments attributed to Agriculture and Food Minister Jackie Jarvis:
“Saleyards provide an additional market for livestock, which means more competition and better outcomes for producers and the industry as a whole.
“WAMIA are leading with integrity, implementing best practice biosecurity and animal welfare frameworks, and looking after their people through strong work health and safety systems.
“I congratulate WAMIA and the team at Muchea Livestock Centre for this fantastic achievement and well-earned recognition.”
Comments attributed to WAMIA Chief Executive Officer I-Lyn Loo:
“We are proud to receive the Industry Advocate Award 2025 and humbled to be recognised for our role in quietly advocating the importance of saleyards in the livestock supply chain.
“We’re passionate about sharing our knowledge and capability with our colleagues and wider community in WA and across Australia – particularly in providing a facility to inspire and practically equip the next generation of agribusiness leaders.
“This award belongs to every member of our team. Their quiet, consistent actions have made a lasting impact – not just at Muchea, but across the industry. Their work inspires others, strengthens our community, and lifts the entire sector.”
Comments attributed to Saleyards Australia Executive Officer Amy Perfrement:
“Muchea Livestock Centre has taken a proactive approach, not waiting for change, but being the change.
“They have embraced their role in shaping the future of the industry reflecting the key pillars we value at Saleyards Australia – animal welfare, operational best practice, community, integrity and care for the environment.”
“Leadership isn’t always loud, and Muchea proves that quiet, consistent action can have a lasting impact.
“Now more than ever, the role of saleyards in connecting producers, agents, and buyers is vital.
“In current markets, saleyards are proving to be an excellent option for livestock producers to sell their stock and Muchea is a shining example of how this can be done well.”
